Studio · For B2B marketers

Where marketers do the work together

A selective peer mastermind, practitioner field guides, and 1:1 mentoring. Grounded in real B2B work.

Collective mastermind for working B2B marketers

Small cohorts of 4–8 practitioners. Monthly 2-hour sessions — first half B.gain-led on a specific B2B marketing topic, second half hot-seat where members bring live problems and the group works through them together. Private async channel throughout. Includes 3 months access to field frameworks and guides after the cohort ends.

Format

Monthly 2-hr session + private async channel

Duration

3-month cohort + 3 months resource access

Cohort size

4–8 marketers, curated for fit

Who it's for

In-house, agency, or freelance B2B practitioners

Peer learning

Real problems, real context. The group makes every session sharper.

Practitioner topics

Strategy, ABM, Email, CRM, AI tools, LinkedIn — taught from live B2B client work.

Selective intake

Applications reviewed for fit. The right room matters as much as the content.

Next cohort forming now. Not everyone is the right fit, and that’s the point. Apply here →

Field frameworks & guides

Not templates — anyone can find templates. These are practitioner-grade resources built from real B2B client work: failure-mapped frameworks, annotated guides, and AI calibration tools that teach you where AI gets B2B marketing wrong.

B2B email field guide

Tested framework for B2B email sequences + AI calibration guide showing where AI gets email wrong in long sales cycles

Campaign framework + AI review guide

Annotated B2B campaign brief framework with failure-mapping + guide for evaluating AI-generated marketing output

LinkedIn content framework for B2B

ICP-to-content system for B2B LinkedIn — structured angles, post formats, and a weekly workflow built for pipeline not vanity

Private Session With B.gain

60 minutes. Direct feedback on anything you’d rather not bring to a group. Book when you need it, no ongoing commitment.

Campaign review

Marketing strategy

ABM & Partnerships

Latest articles

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AI won’t build your marketing strategy. Here’s what comes first.

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Taught by someone doing the work

15 years in marketing. 15 years inside tech, digital and professional services. Everything in Studio comes from live client work — not recycled frameworks or theory.

Interested In The B.gain Collective?

Let’s talk about how B.gain can help your business grow.